The companies with the highest valuations lead with brand.
Here is how founders fund it and measure it.
In 20+ years as a writer and strategist, Brian's words have sparked glow-ups from trade pubs to Presidential remarks. He has sold race cars, fixed sailboats, toured on guitar, sojourned on motorcycle, and set strategies in motion that have driven hundreds of millions of dollars in revenue for clients in Cybersecurity, Defense Technology, Government Contracting, and Space Tech. Today he advises founders on brand and go-to-market strategy — and holds the Punch World Record for exclaiming "Dang!"
Adam is a seasoned multi-disciplinary executive, team leader, and systems integrator whose work spans IT, finance, marketing, events, hospitality, consulting, and federal government contracting. He has held senior and C-suite roles across IT and marketing and served as president of a proptech startup. His superpower is seeing the world through another person's lens and connecting the dots between seemingly disparate subjects to guide organizations through innovation and change. Adam also co-hosts the Innovators & Investors Podcast, Accelerator Series.
Join Brian Tillman and Adam Chen for a 30-minute fireside on why the highest-valued companies lead with brand, how to fund that investment without overhiring, and how to measure it against the metrics investors actually reward.
30 minutes, live on Zoom, free to attend.
Register now and we'll send the recording either way.