Trevity
Elevating Trevity Brand and Online Presence to Support Recruitment and Growth
Trevity
Trevity LLC, is a Service-Disabled Veteran-Owned Small Business (SDVOSB) specializing in analytical services for the federal government. Their expertise encompasses geospatial intelligence, image analysis, data science, cybersecurity, and software development. To effectively communicate their mission and capabilities, Trevity partnered with Punch to revitalize their brand identity, develop a new website, create marketing collateral, and field marketing materials.
Challenge
As a newly established company in the government contracting sector, Trevity faced several challenges:
- Brand Awareness: Developing a distinctive brand identity that reflects their veteran-owned status and commitment to excellence in serving federal clients.
- Digital Presence: Creating a professional and informative website to showcase their services, attract potential clients, and establish credibility in a competitive market.
- Lack of Materials: Producing cohesive marketing collateral to effectively communicate their offerings and support business development efforts.
Solution
Punch collaborated closely with Trevity to deliver a suite of creative services tailored to their needs:
Brand Identity:
We crafted a robust brand identity that embodies Trevity’s values and veteran-owned heritage. This included designing a new logo, selecting a cohesive color palette, and establishing brand guidelines to ensure consistency across all platforms.
Website Design and Development:
Our team designed and developed a responsive, user-friendly website that effectively showcases Trevity’s capabilities and services. The site features intuitive navigation, engaging visuals, and informative content to educate visitors about Trevity’s offerings and expertise.
Marketing Collateral Creation:
We produced a suite of marketing materials, including brochures, business cards, and presentation templates, aligned with the new brand identity. These materials serve to communicate Trevity’s services and value propositions clearly and professionally.
Trade Show Booth Design:
Punch designed a compelling trade show booth that captures attention and effectively communicates Trevity’s brand and services. The design incorporates the new brand elements and provides an inviting space for engagement with potential clients and partners at industry events.
Results
The collaboration between Trevity and Punch led to significant achievements:
- Established Brand Recognition: The new brand identity positioned Trevity as a credible and professional entity within the federal contracting community, enhancing recognition and trust among potential clients and partners.
- Enhanced Online Presence: The newly launched website serves as a central hub for information about Trevity’s services, resulting in increased web traffic and user engagement.
- Effective Marketing Outreach: The cohesive marketing collateral equipped Trevity’s team with the tools necessary to effectively communicate their offerings, supporting business development and client acquisition efforts.
- Increased Employee & Recruitment Engagement: The updated web presence more effectively conveyed culture and benefits, and supported ongoing recruitment and business development efforts.
Through this comprehensive creative partnership, Punch successfully assisted Trevity LLC in establishing a strong brand foundation, enhancing their market presence, and supporting their growth objectives within the government contracting arena.
